Data protection declarations
We have written this data protection declaration (version 29.10.2020-311226105) to explain to you in accordance with the provisions of the General Data Protection Regulation (EU) 2016/679 what information we collect, how we use data and what choices you have as a visitor to this website .
Unfortunately, it is in the nature of things that these explanations sound very technical, but we have tried to describe the most important things as simply and clearly as possible.
Our website uses HTTP cookies to save user-specific data.
In the following we explain what cookies are and why they are used so that you can better understand the following data protection declaration.
What exactly are cookies?
Whenever you surf the Internet, you are using a browser. Well-known browsers are, for example, Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites save small text files in your browser. These files are called cookies.
Cookies save certain user data about you, such as language or personal page settings. When you call up our site again, your browser transmits the “user-related” information back to our site. Thanks to cookies, our website knows who you are and offers you your usual standard settings. In some browsers, each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.
There are both first-party cookies and third-party cookies. First-party cookies are created directly from our side, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, as each cookie stores different data. The expiry time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other “pests”. Cookies cannot access information on your PC either.
For example, cookie data can look like this:
- Name: _ga
- Expiry time: 2 years
- Use: Differentiation of website visitors
- Exemplary value: GA1.2.1326744211.152311226105
A browser should support the following minimum sizes:
- A cookie should be able to contain at least 4096 bytes
- At least 50 cookies should be able to be stored per domain
- A total of at least 3000 cookies should be able to be stored
What types of cookies are there?
The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the data protection declaration. At this point we would like to briefly discuss the different types of HTTP cookies.
There are 4 types of cookies:
Absolutely necessary cookies
These cookies are necessary to ensure the basic functions of the website. For example, these cookies are needed when a user puts a product in the shopping cart, then continues surfing on other pages and only goes to checkout later. These cookies do not delete the shopping cart, even if the user closes his browser window.
These cookies collect information about user behavior and whether the user receives any error messages. These cookies are also used to measure the loading time and the behavior of the website in different browsers.
These cookies ensure better user-friendliness. For example, entered locations, font sizes or form data are saved.
These cookies are also called targeting cookies. They serve to deliver customized advertising to the user. That can be very practical, but also very annoying.
When you visit a website for the first time, you will usually be asked which of these types of cookies you would like to allow. And of course this decision is also saved in a cookie.
How can I delete cookies?
If you want to find out which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings.
If you generally do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether or not to allow the cookie. The procedure is different depending on the browser. It is best to search for the instructions in Google with the search term “Delete cookies Chrome” or “Deactivate cookies Chrome” in the case of a Chrome browser or replace the word “Chrome” with the name of your browser, e.g. Edge, Firefox, Safari.
What about my data protection?
The so-called “cookie guidelines” have existed since 2009. It states that the storage of cookies requires your consent. Within the EU countries, however, there are still very different reactions to these guidelines. In Germany, the cookie guidelines have not been implemented as national law. Instead, this guideline was largely implemented in Section 15 (3) of the Telemedia Act (TMG).
If you would like to know more about cookies and are not afraid of technical documentation, we recommend https://tools.ietf.org/html/rfc6265, the Request for Comments of the Internet Engineering Task Force (IETF) called “HTTP State Management Mechanism”.
TLS encryption with https
We use https to transmit data securely on the Internet (data protection through technology design, Article 25 (1) GDPR). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data. You can recognize the use of this protection of data transmission by the small lock symbol in the top left of the browser and the use of the https (instead of http) scheme as part of our Internet address.
We use Google Maps from Google Inc. on our website. For the European area, Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With Google Maps we can show you locations better and thus adapt our service to your needs. By using Google Maps, data is transmitted to Google and stored on Google’s servers. Here we want to go into more detail about what Google Maps is, why we use this Google service, which data is stored and how you can prevent this.
What is Google Maps?
Google Maps is an internet map service from Google. With Google Maps you can search for exact locations of cities, sights, accommodations or companies online using a PC, tablet or app. If companies are represented on Google My Business, additional information about the company is displayed in addition to the location. In order to show how to get there, map sections of a location can be integrated into a website using HTML code. Google Maps shows the earth’s surface as a road map or as an aerial or satellite image. Thanks to the Street View images and the high-quality satellite images, very precise representations are possible.
Why do we use Google Maps on our website?
All of our efforts on this page are aimed at providing you with a useful and meaningful time on our website. By integrating Google Maps, we can provide you with the most important information on various locations. You can see at a glance where we are based. The route description always shows you the best or fastest way to us. You can find the route for routes by car, public transport, on foot or by bike. For us, the provision of Google Maps is part of our customer service.
Which data is saved by Google Maps?
In order for Google Maps to be able to offer its full service, the company must record and save data from you. This includes the search terms entered, your IP address and the latitude and longitude coordinates. If you use the route planner function, the entered start address is also saved. However, this data storage takes place on the Google Maps website. We can only inform you about this, but we cannot influence it. Since we have integrated Google Maps into our website, Google places at least one cookie (name: NID) in your browser. This cookie stores data about your user behavior. Google uses this data primarily to optimize its own services and to provide you with individual, personalized advertising.
The following cookie is set in your browser due to the integration of Google Maps:
Value: 188 = h26c1Ktha7fCQTx8rXgLyATyITJ311226105-5
Purpose: NID is used by Google to adapt advertisements to your Google search. With the help of the cookie, Google “remembers” your most frequently entered search queries or your previous interaction with advertisements. So you always get customized advertisements. The cookie contains a unique ID that Google uses to collect your personal settings for advertising purposes.
Expiry date: after 6 months
Note: We cannot guarantee that the information stored is complete. Changes can never be ruled out, especially when using cookies. In order to identify the NID cookie, a separate test page was created, where only Google Maps was integrated.
How long and where will the data be stored?
The Google servers are located in data centers all over the world. Most of the servers are located in America, however. For this reason, your data is also increasingly stored in the USA. Here you can read exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=de
Google distributes the data on various data carriers. This means that the data can be accessed more quickly and is better protected against any attempt at manipulation. Each data center also has special emergency programs. If, for example, there are problems with the Google hardware or a natural disaster paralyzes the servers, the data will still be protected almost certainly.
Google stores some data for a specified period of time. For other data, Google only offers the option of manually deleting them. The company also anonymizes information (such as advertising data) in server logs by deleting part of the IP address and cookie information after 9 and 18 months, respectively.
How can I delete my data or prevent data storage?
With the automatic deletion function of location and activity data introduced in 2019, information on location determination and web / app activity – depending on your decision – is stored for either 3 or 18 months and then deleted. In addition, you can manually delete this data from the history at any time via the Google account. If you want to completely prevent your location from being recorded, you must pause the “Web and app activity” section in your Google account. Click “Data and Personalization,” then click the “Activity Setting” option. Here you can turn the activities on or off.
You can also deactivate, delete or manage individual cookies in your browser. Depending on which browser you are using, this always works a little differently.
If you generally do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether or not to allow it.
Google is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI. If you want to find out more about data processing by Google, we recommend the company’s own data protection declaration at https://policies.google.com/privacy?hl=de.
Google Fonts Datenschutzerklärung
Auf unserer Website verwenden wir Google Fonts. Das sind die “Google-Schriften” der Firma Google Inc. Für den europäischen Raum ist das Unternehmen Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Irland) für alle Google-Dienste verantwortlich.
Für die Verwendung von Google-Schriftarten müssen Sie sich nicht anmelden bzw. ein Passwort hinterlegen. Weiters werden auch keine Cookies in Ihrem Browser gespeichert. Die Dateien (CSS, Schriftarten/Fonts) werden über die Google-Domains fonts.googleapis.com und fonts.gstatic.com angefordert. Laut Google sind die Anfragen nach CSS und Schriften vollkommen getrennt von allen anderen Google-Diensten. Wenn Sie ein Google-Konto haben, brauchen Sie keine Sorge haben, dass Ihre Google-Kontodaten, während der Verwendung von Google Fonts, an Google übermittelt werden. Google erfasst die Nutzung von CSS (Cascading Style Sheets) und der verwendeten Schriftarten und speichert diese Daten sicher. Wie die Datenspeicherung genau aussieht, werden wir uns noch im Detail ansehen.
Was sind Google Fonts?
Google Fonts (früher Google Web Fonts) ist ein Verzeichnis mit über 800 Schriftarten, die Google seinen Nutzern kostenlos zu Verfügung stellt.
Viele dieser Schriftarten sind unter der SIL Open Font License veröffentlicht, während andere unter der Apache-Lizenz veröffentlicht wurden. Beides sind freie Software-Lizenzen.
Why do we use Google Fonts on our website?
With Google Fonts we can use fonts on our own website, but don’t have to upload them to our own server. Google Fonts is an important component in keeping the quality of our website high. All Google fonts are automatically optimized for the web and this saves data volume and is a great advantage, especially for use with mobile devices. When you visit our site, the small file size ensures a quick loading time. Furthermore, Google Fonts are secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors can partially distort texts or entire websites. Thanks to the fast content delivery network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all common browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod). So we use Google Fonts so that we can present our entire online service as beautifully and consistently as possible.
Which data is saved by Google?
When you visit our website, the fonts are downloaded from a Google server. This external call transfers data to the Google server. In this way, Google also recognizes that you or your IP address are visiting our website. The Google Fonts API was developed to reduce the use, storage and collection of end-user data to what is necessary for the proper provision of fonts. By the way, API stands for “Application Programming Interface” and serves, among other things, as a data transmitter in the software sector.
Google Fonts securely stores CSS and font requests with Google and is therefore protected. With the usage figures collected, Google can determine how well the individual fonts are being received. Google publishes the results on internal analysis sites such as Google Analytics. Google also uses data from its own web crawler to determine which websites use Google fonts. This data is published in Google Fonts’ BigQuery database. Entrepreneurs and developers use the Google BigQuery web service to examine and move large amounts of data.
It should be noted, however, that information such as language settings, IP address, version of the browser, screen resolution of the browser and the name of the browser are automatically transmitted to the Google server with every Google Font request. It is not clear whether this data is saved or not clearly communicated by Google.
How long and where will the data be stored?
Google stores requests for CSS assets for one day on its servers, which are mainly located outside the EU. This enables us to use the fonts with the help of a Google stylesheet. A stylesheet is a format template that can be used to quickly and easily change the design or font of a website, for example.
The font files are stored by Google for one year. With this, Google is pursuing the goal of fundamentally improving the loading time of websites. If millions of web pages refer to the same fonts, they are cached after the first visit and immediately reappear on all other web pages visited later. Sometimes Google updates font files to reduce file size, increase language coverage, and improve design.
How can I delete my data or prevent data storage?
The data that Google stores for a day or a year cannot simply be deleted. The data is automatically transmitted to Google when the page is accessed. In order to be able to delete this data prematurely, you must contact Google support at https://support.google.com/?hl=de&tid=311226105. In this case, you only prevent data storage if you are not visiting our site.
Unlike other web fonts, Google allows us unrestricted access to all fonts. We can therefore have unlimited access to a sea of fonts and thus get the most out of our website. You can find more about Google Fonts and other questions at https://developers.google.com/fonts/faq?tid=311226105. Although Google deals with data protection issues there, it does not contain any really detailed information about data storage. It is relatively difficult to get really precise information about stored data from Google.
You can also read which data is generally recorded by Google and what this data is used for at https://www.google.com/intl/de/policies/privacy/.
We use Google Fonts from Google Inc. on our website. Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for the European area. We have integrated the Google fonts locally, i.e. on our web server – not on the Google servers. As a result, there is no connection to Google servers and therefore no data transmission or storage.
What are Google Fonts?
In the past, Google Fonts was also called Google Web Fonts. This is an interactive directory with over 800 fonts that Google provides for free. With Google Fonts you could use fonts without uploading them to your own server. But in order to prevent any information transfer to Google servers in this regard, we have downloaded the fonts to our server. In this way, we act in compliance with data protection regulations and do not send any data to Google Fonts.
Unlike other web fonts, Google allows us unrestricted access to all fonts. We can therefore have unlimited access to a sea of fonts and thus get the most out of our website. You can find more about Google Fonts and other questions at https://developers.google.com/fonts/faq?tid=311226105.
We use the WP Statistics analysis plug-in on our website. This plugin was developed by Veronalabs (5460 W Main St, Verona, NY 13478, United States), an American software company. With this plugin we receive simple statistics on how you as a user use our website. In this data protection declaration, we go into more detail about the analysis tool and show you which data is stored where and for how long.
What is WP Statistics?
This plugin is analysis software that was specially developed for websites that use the WordPress content management system. WordPress helps us to easily edit our website even without programming knowledge. WP Statistics can, for example, collect data on how long you stay on our website, which sub-pages you visit, how many visitors are on the website or from which website you came to us. No cookies are set by WP Statistics and you cannot be identified as a person by the data collected.
Why do we use WP Statistics?
With the help of WP Statistics, we receive simple statistics that help us to make our website even more interesting and better for you. Our website and the content, products and / or services offered on it should meet your requirements and wishes as well as possible. In order to achieve this goal, of course, we also have to find out where we should make improvements and changes. The statistics obtained help us to get one step closer to this goal.
What data does WP Statistics store?
WP Statistics does not set any cookies and the data collected only generates statistics on the use of our website in an anonymous form. WP Statistics also anonymizes your IP address. You cannot be identified as a person.
WP Statistics collects visitor data (so-called Visitos´Data) when your web browser connects to our web server. This data is stored in our database on our server. These include, for example:
- the address (URL) of the accessed website
- Browser and browser version
- the operating system used
- the address (URL) of the previously visited page (referrer URL)
- the host name and the IP address of the device from which
- access is made
- Date and Time
- Country / city information
- Number of visitors that come from a search engine
- Duration of the website stay
- Clicks on the website
- The data will not be passed on and will not be sold.
How long and where will the data be stored?
All data is saved locally on our web server. The data is stored on our web server until it is no longer required for the purposes listed above.
Wie kann ich meine Daten löschen bzw. die Datenspeicherung verhindern?
Sie haben jederzeit das Recht auf Auskunft, Berichtigung bzw. Löschung und Einschränkung der Verarbeitung Ihrer personenbezogenen Daten. Sie können zudem auch jederzeit die Einwilligung zur Verarbeitung von Daten widerrufen.
Wir haben Ihnen nun die wichtigsten Informationen zur Datenverarbeitung durch WP Analytics mitgeteilt. Dadurch, dass das Plugin keine Cookies verwendet und die Daten zur statistischen Auswertung lokal im Webserver gespeichert werden, wird hier mit Ihren Daten sehr sorgsam umgegangen. Wenn Sie mehr über WP Analytics erfahren wollen, sollten Sie sich die Datenschutzerklärung des Unternehmens unter https://wp-statistics.com/privacy-and-policy/ ansehen.
We have installed the YouTube subscribe button on our website. You can usually recognize the button by the classic YouTube logo. The logo shows the words “Subscribe” or “YouTube” in white letters in front of a red background and the white “Play symbol” to the left of it. However, the button can also be displayed in a different design.
Our YouTube channel offers you funny, interesting or exciting videos again and again. With the built-in “subscribe button” you can subscribe to our channel directly from our website and do not have to call up the YouTube website yourself. We want to make access to our comprehensive content as easy as possible for you. Please note that this allows YouTube to save and process your data.
If you see a built-in subscription button on our site, YouTube sets at least one cookie – according to Google. This cookie stores your IP address and our URL. YouTube can also find out information about your browser, your approximate location and your preset language in this way. In our test, the following four cookies were set without being logged into YouTube:
Purpose: This cookie registers a unique ID in order to save statistics of the videos seen.
Expiration date: after the session ends
Value: f1 = 50000000
Purpose: This cookie also registers your unique ID. Via PREF, Google receives statistics on how you use YouTube videos on our website.
Expiry date: after 8 months
Purpose: This cookie registers your unique ID on mobile devices in order to track the GPS location.
Expiry date: after 30 minutes
Purpose: This cookie tries to estimate the bandwidth of the user on our websites (with built-in YouTube video).
Expiry date: after 8 months
Note: These cookies were set after a test and cannot claim to be complete.
If you are logged into your YouTube account, YouTube can save many of your actions / interactions on our website with the help of cookies and assign them to your YouTube account. This gives YouTube information such as how long you have been surfing on our site, what type of browser you are using, what screen resolution you prefer or what actions you carry out.
YouTube uses this data on the one hand to improve its own services and offers, on the other hand to provide analyzes and statistics for advertisers (who use Google Ads).
Our primary goal is to secure and protect our website for you and for us in the best possible way. To ensure this, we use Google reCAPTCHA from Google Inc. For the European area, Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With reCAPTCHA we can determine whether you are really a flesh and blood human and not a robot or other spam software. We understand spam as any unsolicited information that comes to us electronically. With the classic CAPTCHAS, you mostly had to solve text or picture puzzles to check. With reCAPTCHA from Google, we usually don’t have to bother you with such puzzles. In most cases, it is sufficient to simply tick the box and confirm that you are not a bot. With the new Invisible reCAPTCHA version you don’t even have to check the box anymore. How this works exactly and, above all, which data is used for it, you will find out in the course of this data protection declaration.
What is reCAPTCHA?
Why do we use reCAPTCHA on our website?
We only want to welcome people of flesh and blood on our side. Bots or spam software of all kinds can safely stay at home. That is why we do all we can to protect ourselves and offer you the best possible user-friendliness. For this reason we use Google reCAPTCHA from Google. So we can be pretty sure that we will remain a “bot-free” website. By using reCAPTCHA, data is transmitted to Google in order to determine whether you are really human. reCAPTCHA therefore serves the security of our website and consequently also your security. For example, without reCAPTCHA it could happen that a bot registers as many email addresses as possible in order to “spam” on forums or blogs with unwanted advertising content. With reCAPTCHA we can avoid such bot attacks.
Which data is saved by reCAPTCHA?
reCAPTCHA collects personal data from users in order to determine whether the actions on our website actually originate from people. The IP address and other data that Google needs for the reCAPTCHA service can therefore be sent to Google. IP addresses are almost always shortened beforehand within the member states of the EU or other signatory states to the Agreement on the European Economic Area before the data ends up on a server in the USA. The IP address will not be combined with other Google data unless you are logged into your Google account while using reCAPTCHA. First, the reCAPTCHA algorithm checks whether Google cookies from other Google services (YouTube, Gmail, etc.) have already been placed on your browser. ReCAPTCHA then sets an additional cookie in your browser and takes a snapshot of your browser window.
The following list of collected browser and user data does not claim to be complete. Rather, they are examples of data that, to our knowledge, are processed by Google.
Referrer URL (the address of the page from which the visitor comes)
IP address (e.g. 218.104.22.168)
Information about the operating system (the software that enables the operation of your computer. Known operating systems are Windows, Mac OS X or Linux)
Cookies (small text files that save data in your browser)
Mouse and keyboard behavior (every action you perform with the mouse or keyboard is saved)
Date and language settings (which language or which date you have preset on your PC is saved)
Screen resolution (shows how many pixels the image consists of)
It is undisputed that Google uses and analyzes this data even before you click the “I am not a robot” tick. With the Invisible reCAPTCHA version, there is even no ticking and the entire recognition process runs in the background. How much and which data Google stores exactly cannot be learned from Google in detail.
The following cookies are used by reCAPTCHA: Here we refer to the reCAPTCHA demo version from Google at https://www.google.com/recaptcha/api2/demo. All of these cookies require a unique identifier for tracking purposes. Here is a list of cookies that Google reCAPTCHA has set on the demo version:
Purpose: This cookie is set by DoubleClick (also owned by Google) to register and report the actions of a user on the website when dealing with advertisements. In this way, the effectiveness of the advertising can be measured and appropriate optimization measures can be taken. IDE is stored in browsers under the domain doubleclick.net.
Expiry date: after one year
Purpose: This cookie collects statistics on website usage and measures conversions. A conversion occurs, for example, when a user becomes a buyer. The cookie is also used to show relevant advertisements to users. The cookie can also be used to prevent a user from seeing the same ad more than once.
Expiry date: after one month
Purpose: We could not find out much information about this cookie. In Google’s data protection declaration, the cookie is used in connection with “advertising cookies” such as. B. “DSID”, “FLC”, “AID”, “TAID” mentioned. ANID is stored under the domain google.com.
Expiry date: after 9 months
Value: YES + AT.de + 20150628-20-0
Purpose: The cookie stores the status of a user’s consent to the use of various Google services. CONSENT is also used for security to check users, prevent fraudulent login information and protect user data from unauthorized attacks.
Expiry date: after 19 years
Purpose: NID is used by Google to adapt advertisements to your Google search. With the help of the cookie, Google “remembers” your most frequently entered search queries or your previous interaction with advertisements. So you always get customized advertisements. The cookie contains a unique ID in order to collect personal settings of the user for advertising purposes.
Expiry date: after 6 months
Purpose: As soon as you have checked the “I am not a robot” checkbox, this cookie will be set. The cookie is used by Google Analytics for personalized advertising. DV collects information in an anonymous form and is also used to distinguish between users.
Expiry date: after 10 minutes
Note: This list cannot claim to be complete, as experience has shown that Google changes the choice of their cookies again and again.
How long and where will the data be stored?
By inserting reCAPTCHA, your data will be transferred to the Google server. Where exactly this data is stored, Google does not clearly state, even after repeated inquiries. Without having received a confirmation from Google, it can be assumed that data such as mouse interaction, time spent on the website or language settings on the European or American Google Servers. The IP address that your browser transmits to Google is generally not merged with other Google data from other Google services. However, if you are logged into your Google account while using the reCAPTCHA plug-in, the data will be merged. The different data protection regulations of Google apply for this.
How can I delete my data or prevent data storage?
If you do not want any data about you or your behavior to be transmitted to Google, you must completely log out of Google and delete all Google cookies before you visit our website or use the reCAPTCHA software. In principle, the data is automatically transmitted to Google as soon as you visit our website. To delete this data again, you must contact Google support at https://support.google.com/?hl=de&tid=311226105.
So if you use our website, you agree that Google LLC and its representatives automatically collect, process and use data.
You can find out a little more about reCAPTCHA on Google’s web developer page at https://developers.google.com/recaptcha/. Google goes into the technical development of the reCAPTCHA in more detail here, but you will look in vain for detailed information about data storage and data protection issues. A good overview of the basic use of data by Google can be found in the in-house data protection declaration at https://www.google.com/intl/de/policies/privacy/.
Source: Created with the data protection generator from AdSimple in cooperation with 123familie.de